Privacy Policy

As a globally operating company, the protection of your data and its lawful handling are of utmost importance to us. For this reason, we process personal data exclusively in accordance with applicable law.

Below we present information regarding data protection on our website: 

Controller within the meaning of Article 4(7) GDPR

RR Fashion
represented by the owners: Rudzevicius Henrikas
Lautenbacher Str. 52
74172 Neckarsulm
Email: online@rrfashion.de

Contact person for data protection

If you have any questions regarding the processing of your personal data, as well as your rights and claims concerning data protection, please feel free to contact us using the following contact details:

RR Fashion
Sülzburgstr. 11
50937 Cologne

General information, terminology and legal basis

Data protection on our website is very important to us. Therefore, we strictly adhere to legal regulations when collecting, processing, and using your personal data. This means that we only process your personal data if there is a legal basis for doing so. Data processing therefore only takes place if it is necessary for the provision of our contractual services (e.g., order processing) and online services, or is legally required, if you as a user have given your consent, or if we have a legitimate interest in the processing. Such an interest exists, for example, in the analysis, optimization, and economic operation and security of our online services within the meaning of Art. 6 para. 1 lit. f GDPR, audience measurement, the creation of profiles for advertising and marketing purposes, as well as the collection of access data and the use of third-party services.

The legal basis can be found in the following articles of the GDPR:

  • Consent: Art. 6 para. 1 lit. a. and Art. 7 GDPR;
  • Processing for the performance of our services and implementation of contractual measures: Art. 6 para. 1 lit. b. GDPR;
  • Processing for the fulfillment of our legal obligations: Art. 6 para. 1 lit. c. GDPR
  • Processing for the purposes of our legitimate interests: Art. 6 para. 1 lit. f GDPR. For details regarding data transfer, please refer to the relevant section in this privacy policy.

Data sharing

To ensure you feel secure when visiting our website, we would like to inform you about what data we process, when, for what purpose, and on what legal basis. Furthermore, we provide information on how the protection of your personal data is guaranteed and what rights you have as a data subject regarding the processing of your personal data.

The terms used below, in particular "personal data," are taken from the General Data Protection Regulation (GDPR). The legal meaning of each term can be found in Article 4 of the GDPR, which contains definitions of the respective terms. All terms used in the masculine form are to be understood as gender-neutral.

Collection and storage of personal data as well as the type and purpose of its use Log files

When you access our website www.icrush.de, your browser automatically sends information to our website's server. This information is temporarily stored in a log file. The following information is collected automatically and stored until it is automatically deleted:

  • IP address of the requesting computer
  • Date and time of access
  • Name and URL of the retrieved file
  • Website from which access is made (referrer URL)
  • The browser used and, if applicable, the operating system of your computer, as well as the name of your access provider. We process this data for the following purposes:
  • Ensuring a smooth connection to the website
  • Ensuring a comfortable user experience on our website
  • Evaluation of system security and stability, as well as for other administrative purposes. The legal basis for data processing is Art. 6 para. 1 sentence 1 lit. f GDPR. Our legitimate interest lies in the aforementioned purposes of data collection. Under no circumstances do we use the collected data to draw conclusions about your identity. This data is not used for marketing purposes.

The processed information will only be stored for as long as is necessary for the intended purpose or as required by law.

The recipient of the data is our hosting service provider, who processes data on our behalf in accordance with Article 28 GDPR.

fulfillment of the contract

To fulfill our contractual obligations and provide services, we process your inventory and contract data in accordance with Article 6(1)(b) of the GDPR. Inventory data includes, in particular, your name and address. Contract data includes, in particular, all services used and payment information.

Customer account/Orders

You can create a user account on our website. This account allows you to view your orders and contact details. The registration process requires you to provide personal information. User accounts created with us are not public. Access is only possible by entering your username and password.

During the registration or login process, as well as when using our website services, we store your IP address and the time of your activity on our website. This storage is based on our legitimate interests and also serves to protect against unauthorized use. This stored data is only shared in cases permitted by law; see the section " Data Sharing " in this privacy policy.

If data is entered in the contact form or in the user profile, we process this data – as well as usage data, which includes in particular entries in the contact form or in the user profile – in order to show you, for example, product information (based on the services you have used so far).

To protect your data from misuse, you must activate your customer account for successful registration. We will send an email with an activation link to the email address used for registration. We will then confirm the successful creation of your customer account via email. If the customer account is not activated within 7 days, your data will be automatically deleted. As a registered RR Fashion customer, you can conveniently and easily order our services on our website. To process your orders, we need to store certain personal data. For your order, we require your full name (i.e., your legal name) and your address. We need your email address to confirm receipt of your order and to communicate with you. You can view and change this information at any time after logging in.

We will always obtain your additional explicit consent before using your data stored in your customer account for advertising purposes (e.g., sending newsletters).

Should you no longer be interested in your customer account, you can cancel it at any time. To do so, please send us an email from the email address associated with your customer account to online@rrfashion.de, clearly stating the intention to terminate the account. Any outstanding legal relationships remain unaffected. This applies in particular to orders already placed but not yet completed.

In the event that your user account is terminated, we will delete the data stored therein immediately, unless there are commercial or tax law reasons or other mandatory legal provisions within the meaning of Art. 6 para. 1 lit. c GDPR that prevent us from doing so. Therefore, it is your responsibility to back up your data stored in your user account in good time before the end of the contract if you terminate your account.

When you delete your customer account, your personal data generated here will also be deleted if you have submitted a request to that effect and no legal retention obligations prevent this, or if the data is no longer required to fulfill the purpose for which it was stored, or if its storage is inadmissible for other legal reasons. The request should be sent either by email or by letter to the address listed under the heading " Contact " in this privacy policy.

Data sharing

Your personal data will not be transmitted to third parties for purposes other than those listed below.

We only share your personal data with third parties if:

  • You have given your explicit consent in accordance with Art. 6 para. 1 sentence 1 lit. a. GDPR.
  • The transfer is necessary pursuant to Art. 6 para. 1 sentence 1 lit. f. GDPR for the establishment, exercise or defense of legal claims and there is no reason to assume that you have an overriding legitimate interest in not having your data transferred.
  • in the event that there is a legal obligation to disclose the data pursuant to Art. 6 para. 1 sentence 1 lit. c GDPR, as well as
  • This is legally permissible and necessary for the performance of a contract with you in accordance with Article 6(1)(b) GDPR.

Data transfer to shipping service providers

If you have given us your express consent during or after your order, we will, on the basis of this consent and in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, forward your email address to the selected shipping service provider so that they can contact you before delivery for the purpose of delivery notification or coordination.

You can withdraw your consent at any time by contacting us using the contact details provided below or directly with the shipping provider at the contact address listed below. After withdrawal, we will delete the data you provided for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this scope, which is permitted by law and about which we inform you in this statement.

Cookies

We use cookies on our website. These are small files that your browser automatically creates and stores on your device (laptop, tablet, smartphone, etc.) when you visit our site. The cookies used here do not harm your device and do not contain viruses, Trojans, or other malware.

The cookie stores information related to the specific device used. However, this does not mean that we thereby gain direct knowledge of your identity.

The use of cookies serves, on the one hand, to make your use of our website more convenient. We also use so-called session cookies to recognize that you have already visited individual pages of our website. These are automatically deleted when you leave our site.

Furthermore, we also use temporary cookies to optimize the user-friendliness of our website. These cookies are stored on your device for a specific, predetermined period. When you revisit our site to use our services, it is automatically recognized that you have already been here and what entries and settings you have made, so you don't have to enter them again.

Cookies are managed via a so-called cookie consent tool, which is displayed to you on your first visit to our site.

Secondly, we use cookies to statistically record the use of our website and to evaluate this data in order to optimize our services for you. These cookies allow us to automatically recognize that you have already visited our site when you return. These cookies are automatically deleted after a defined period of time.

The data processed by cookies is necessary for the aforementioned purposes to protect our legitimate interests and the legitimate interests of third parties in accordance with Art. 6 para. 1 sentence 1 lit. f. GDPR.

Most browsers accept cookies automatically. However, you can configure your browser to prevent cookies from being stored on your computer or to always display a notification before a new cookie is created. Completely disabling cookies may prevent you from using all the features of our website.

You can delete stored cookies in your browser's system settings.

You are free to object to the use of cookies, which are also used for audience measurement and advertising purposes, via the deactivation page of the Network Advertising Initiative http://optout.networkadvertising.org/ , as well as via http://www.youronlinechoices.com/uk/your-ad-choices/ and http://www.aboutads.info/choices .

Use of tracking and analysis tools

We use the tracking and analysis tools listed below to continuously optimize our website and ensure a user-friendly design. These services also allow us to statistically evaluate website usage and further develop our website and the shopping experience for our customers.
Where consent is required for the use of these tools – in particular for the use of cookies or the creation of pseudonymous user profiles – their use is based on your consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR. In other cases, their use is based on our legitimate interest pursuant to Art. 6 para. 1 sentence 1 lit. f GDPR.
The integration and control of these tools is done via our cookie consent tool, which is displayed to you when you visit our website.
The descriptions of the individual analytics tools detail the data processed and the purposes for which it is processed. In addition to the deactivation options described in each section, you can also change or deactivate your cookie settings at any time in your browser's cookie settings (see section "Cookies").

Facebook Pixel

As an additional tracking tool, we have integrated the visitor action pixel (“Facebook pixel”) from Facebook Ireland Limited (“Facebook”), 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, into our website. The Facebook pixel serves as an analytics tool that allows us to measure the effectiveness of our advertising. After users are redirected to our website via a Facebook ad, we can track their subsequent actions on our website. This enables us to record the effectiveness of our Facebook ads for statistical purposes, evaluate them for market research, and optimize future advertising campaigns. We cannot access the collected data, so we cannot draw any conclusions about the identity of individual users. However, the data is stored and processed by Facebook. Therefore, Facebook can link the stored data to the data of a Facebook account and use the data for its own advertising purposes in accordance with its privacy policy ( https://www.facebook.com/about/privacy/ ). We have no control over this use of data. The use of Facebook Pixel is solely based on your consent in accordance with Article 6 Paragraph 1 Letter a GDPR. Activation only occurs after you have given your consent via our cookie consent tool. Without your consent, the Facebook Pixel will not be activated. If you are logged into Facebook, you can disable interest-based advertising in the "Ad Settings" section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen . If you are not registered on Facebook, you can deactivate Facebook's interest-based advertising on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/ .
Custom Audiences As part of our use of Facebook Custom Audiences, we also utilize the "Custom Audiences from your Customer List" feature from Facebook. When you register as a customer via our website, we offer you the opportunity to participate in personalized advertising and campaigns. With your prior consent, we can upload email addresses or phone numbers of our customers to the Adverts Manager of our Facebook business account. According to Facebook, this data is encrypted before being transmitted to Facebook, so that the email address is transmitted as a hash value (a combination of letters and numbers). Facebook can then compare this hash value with the corresponding hash values ​​of email addresses belonging to its Facebook users. This allows us to target our personalized advertising and campaigns to customers who are also Facebook users on the Facebook platform. Please note that we only use Custom Audiences after obtaining your prior consent in accordance with Art. 6 para. 1 lit. a GDPR. You have the right to withdraw your consent at any time. To do so, please send us an email with your withdrawal to datenschutzbeauftragter@icrush.de . For more information about protecting your privacy and Facebook's data policy, please visit https://www.facebook.com/policy.php and https://www.facebook.com/ads/about/?entry_product=ad_preferences .

Social networks

In addition to this website, we also maintain a presence on various social media platforms. You can access these via the corresponding buttons on our website.
When you visit our website on the respective social network in this way, personal data may be transmitted to the respective social network provider. Furthermore, it is possible that they may process additional data and information about you beyond what you have specifically entered on that social network. This may include, in particular, key data from the computer system you are using to access the social network, specifically your IP address, the processor type, your browser version, and any plug-ins.
If you are logged into your personal user account on the respective social network while visiting our website, the network may associate the visit with your account.
Our website contains social plug-ins from:

  • Facebook (operator: Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland)


  • Instagram (operator: Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA)


You can recognize these by the respective – generally known – logo of the operator.
For information on the purpose and scope of data collection by the social network, as well as the further processing of your data there and your related rights, please refer to the respective provisions of the responsible party, e.g. at:





Please note that we have no influence on the processing of data on these external websites.
The use of these social plug-ins is solely based on your consent in accordance with Article 6(1)(a) GDPR. By using a cookie consent tool, you can select which social plug-ins should be activated when you first visit our website.

Further integration of third-party content and services

To offer our visitors a better user experience, we integrate content or services ("services") from third-party providers into our website. These third-party providers may collect your IP address, as the content cannot be sent to your browser without this information. This third-party content and services are only integrated with your explicit consent in accordance with Article 6(1)(a) GDPR. We would like to inform you that third-party providers may use so-called pixel tags for statistical or marketing purposes. These are invisible graphics, also known as "web beacons." They allow for the analysis of various information, particularly visitor traffic on this website. This pseudonymous information may be stored in cookies on your device and may include technical information about your browser and operating system, referring websites, visit times, and other details about your use of our online services. Furthermore, this information may be combined with information from other sources. Activation of this content is done via our cookie consent tool. Without your consent, the corresponding content will not be loaded. When using third-party services, the terms and conditions and privacy policies of the respective providers apply; these can be found on the respective website or transaction application.

Payment service provider

Our payments are processed via Shopify Payments, the payment service provided by Shopify, as well as via the external payment providers PayPal and Klarna. PayPal and Klarna are integrated through our Shopify platform to ensure smooth and secure payment processing.
The use of PayPal and Klarna is only permitted with your explicit consent in accordance with Article 6 Paragraph 1 Letter a GDPR. By selecting these payment options, you consent to the transfer of personal data necessary for payment processing.



 

Google Web Fonts

In particular, we also use external fonts from Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. https://www.google.com/fonts , so-called Google Fonts. They are integrated via the theme used on our Shopify platform. It is possible that Google collects and processes information through the integration of these web fonts. It cannot be ruled out that Google may also transfer this information to a server in a third country.
For more information about Google Fonts and their privacy policy, please visit:
Google Maps
We use maps from the "Google Maps" service provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland, on our website. The transfer of personal data to the USA is based on the Standard Contractual Clauses (SCCs) pursuant to Article 46 GDPR.
Google states that, in principle, the following information, which also includes personal data, may be processed:

  • Log data (especially the IP address)


  • Location-related information


  • Unique application numbers


If you are logged into your Google account when using our site, Google may – depending on your account settings – add the processed information to your account and treat it as personal data. You can log out of your Google account or adjust the relevant account settings to prevent this association.
Further information can be found at:

Newsletter distribution

On our website, we also offer you the option to subscribe to our newsletter. In this newsletter, we will regularly inform you about numerous offers and new products from specific jewelry lines that may interest you.
Newsletter subscriptions are logged to document the registration process in accordance with legal requirements. This includes storing the registration and confirmation timestamps, as well as the IP address.
The newsletter will only be sent to you after you have given your consent. After subscribing to the newsletter, you will regularly receive an email with a confirmation link before the first newsletter is sent (double opt-in procedure). If you are the rightful owner of the specified email address, you can confirm your wish to receive the newsletter by clicking the link. By clicking the link, you declare that you agree to receive the newsletter. You will then receive the newsletter from us.
If you provide your name during the newsletter registration process, we will use it to address you personally in the newsletter. Providing your name is optional.
The newsletter is sent and its success is measured based on your consent pursuant to Art. 6 para. 1 lit. a GDPR. The storage and logging of this data is also carried out in accordance with Art. 6 para. 1 lit. f GDPR.
You can withdraw your consent to the storage of your data and email address, as well as their use for sending the newsletter, at any time. Simply unsubscribe via the "Unsubscribe" link found in the footer of every newsletter we send. In this case, you will no longer receive any messages from us. We may store unsubscribed email addresses for up to three years based on our legitimate interests before deleting them, in particular to be able to prove previously given consent.

Online shop platform

Our online shop is based on Shopify, a globally used e-commerce platform. The processing of personal data is based on Article 6(1)(b) GDPR for the fulfillment of our contractual obligations to our customers.
The data is processed in accordance with the data protection standards of the European Union. The transfer of personal data to the USA is based on standard contractual clauses pursuant to Article 46 GDPR.
For more information, please see Shopify's privacy policy: https://www.shopify.com/legal/privacy .

Contact

As a visitor, you have the following options to contact us:

  • by email to online@rrfashion.de
  • by mail to RR Fashion, Lautenbacher Str. 52, 74172 Neckarsulm
  • via our contact form

When you contact us by email, we process in particular your email address, the time of the email, and the data that results from the message text and, if applicable, from the attachments.

When you contact us by telephone, we will process in particular your telephone number and, if requested during the conversation, your name, email address, time of the call and details of your specific request.

When contacting us by post, your address data, such as name, first name, street, city and postal code, as well as the date and time of receipt and any data contained in your letter itself, may be processed.

When you contact us via the contact form on our website, the data you enter in the input fields will be processed by us. Required fields include:

  • name
  • E-mail address

You can provide the following information here on a voluntary basis:

  • Content of your subject line
  • Content of your message

By submitting your message via the contact form, the following data will also be stored:

  • Your IP address
  • Date and time of sending

The purpose of processing the aforementioned data in connection with the respective contact request is to process the contact request and to be able to contact you in order to answer your request.

The other personal data processed during the submission of your contact request via the contact form (IP address, date and time of submission) serve to prevent misuse of our contact form.

The data will be deleted as soon as it is no longer needed for the purpose for which it was collected. We treat mandatory and voluntary information equally when processing your data.

The legal basis for the processing of personal data in connection with your contact request is Art. 6 para. 1 lit. b. GDPR.

Our legitimate interest in this context arises from Article 6(1)(f) of the GDPR. This interest lies in enabling us to offer you the opportunity to contact us at any time and to respond to your inquiries. The personal data will only be processed for as long as necessary to handle the specific contact request.

Web hosting via Shopify
Our website is hosted via Shopify, a globally used e-commerce platform.
The legal basis for using Shopify as a hosting platform is our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR. This interest lies in ensuring the stable and secure operation of our website.
For more information, please see Shopify's privacy policy: https://www.shopify.com/legal/privacy .

Data subject rights

As an affected party, you have the right to:

  • Information pursuant to Article 15 GDPR You have the right to request information about your personal data that we process. In particular, you can request information about the purposes of the processing, the categories of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right to rectification, erasure, restriction of processing or objection, the existence of a right to lodge a complaint, the origin of your data if it was not collected from you, and the existence of automated decision-making, including profiling, and, where applicable, meaningful information about the logic involved.
  • In accordance with Article 16 of the GDPR, you have the right to request the immediate rectification of inaccurate personal data or the completion of incomplete personal data concerning you that we hold.
  • according to Article 17 GDPR, the erasure to request your personal data stored with us, unless the processing is necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the establishment, exercise or defense of legal claims.
  • Pursuant to Article 18 GDPR, you have the right to request the restriction of the processing of your personal data if you contest the accuracy of the data, the processing is unlawful but you oppose its erasure, we no longer need the data but you require it for the establishment, exercise or defense of legal claims, or you have objected to processing pursuant to Article 21 GDPR.
  • In accordance with Article 20 of the GDPR, you have the right to receive the personal data you have provided to us in a structured, commonly used and machine-readable format, or to request its transmission to another controller.
  • In accordance with Article 7(3) of the GDPR, you have the right to withdraw your consent at any time. This means that we will no longer be permitted to process your data based on this consent in the future.
  • According to Article 77 of the GDPR, you have the right to lodge a complaint with a data protection supervisory authority. Generally, you can contact the supervisory authority of your habitual residence, your place of work, or the supervisory authority of our company.

If you wish to exercise your rights as a data subject, you are welcome to contact us. online@rrfashion.de In these cases, we must point out that we need to ensure that the request is indeed made by the person concerned who is asserting their rights.

Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a data protection supervisory authority.

We would like to inform you that no automated decision-making takes place on our website.

Right to object / Withdrawal of consent

If your personal data is processed on the basis of legitimate interests pursuant to Article 6(1)(f) GDPR, you have the right to object to the processing of your personal data pursuant to Article 21 GDPR, provided there are grounds relating to your particular situation, or the objection is directed against direct marketing. In the latter case, you have a general right to object, which we will implement without requiring you to specify a particular situation.

You have the right to withdraw your consent at any time with effect for the future, without affecting the lawfulness of the processing carried out on the basis of the consent until the withdrawal.

If you wish to exercise your right of withdrawal or objection, simply send an email with the relevant information to online@rrfashion.de.

Data security

Our website is hosted on the Shopify platform, which uses SSL encryption by default to ensure the secure transmission of your data. Shopify implements comprehensive technical and organizational security measures to protect your data from unauthorized access, loss, or manipulation. Our security measures are continuously improved in line with technological advancements.

Updates and changes to this privacy policy

This privacy policy is currently valid and was last updated on April 7, 2025.
Due to the further development of our website and services offered through it, or due to changes in legal or regulatory requirements, it may become necessary to amend this privacy policy.